Mobily, Motorola launch Razr Fold – FIFA 26™ World Cup exclusively in the Kingdom

Etihad Etisalat Company (Mobily) in collaboration with Motorola Mobility, a subsidiary of Lenovo Group, announced the exclusive launch of the Motorola Razr Fold – FIFA 26™ World Cup edition smartphones on Mobily’s online platform and stores across the Kingdom in a move reflecting the commitment of both companies to delivering unique experiences blending technological innovation, connectivity and entertainment to football fans.

From April 13, 2026 onwards, Customers purchasing the Razr Fold – FIFA 26™ World Cup edition smartphone through the Mobily App will receive a free ticket to attend one of the 2026 World Cup matches, the world’s most prominent football event.

Commenting on this, Lenovo's Senior Vice President and Head of Business for the Middle East, Turkey, and Africa, Tariq Al-Anqari, indicated the collaboration with Mobily embodies Lenovo's commitment to expanding its partnerships in the Kingdom through innovation, strategic product distribution, and the development of advanced solutions. He emphasized that combining Motorola devices with Mobily's communications and digital services ecosystem opens broader horizons for expanding the reach of solutions targeting individuals and the business sector in the region.

For his part; Fabio Capucci, Vice President and General Manager of Motorola for Europe, the Middle East, Turkey, and Africa, explained the exclusive launch of the Motorola Razr Fold – FIFA 26™ World Cup collection in collaboration with Mobily marks a significant milestone in the partnership between the two companies, and reflects a shared commitment to meeting consumer expectations by blending iconic design, innovation, and experiences associated with the world's biggest sporting event.

The launch represents a significant milestone in the collaboration between the two companies, as they will work together to implement joint marketing programs, promotional campaigns, and retail initiatives that support the group's entry into the Saudi market and strengthen its presence among a wide range of consumers across the Kingdom.