As Paul Hembery, Pirelli’s motorsport director, explains: “Each year, we’ve traditionally published all the numbers that tell the story of our Formula One season. Last year we faced the biggest challenge that we had experienced since entering the sport, thanks to a completely new generation...
Nike Most Wanted, a unique global talent search program that gives amateur footballers the opportunity to prove themselves on an elite stage, will be hosted in Riyadh (KSA) this year for the very first time. The one-of-a-kind global platform gives amateur, unsigned footballers from around the world ...
In an innovative new partnership, SAP has teamed up with the International Cricket Council (ICC) as its exclusive Cloud and Analytics Partner for the ICC Cricket World Cup 2015.David Richardson, ICC Chief Executive, said: “In a sport such as cricket where there is a healthy appetite for...
OSN, the leading pay-TV network in the Middle East and North Africa (MENA), and WWE® (NYSE: WWE) today announced a five-year partnership to distribute WWE Network as a premium, linear channel in time for WrestleMania® on Sunday, March 29, exclusively on OSN.The agreement will run concurrent with ...
Azerbaijan, a country at a crossroads between Eastern Europe and Western Asia will be going down in history this summer. The capital city, Baku, has been recognised for its exceptional efforts to make this event a grant triumph.1st European Games will be held in Baku from 12 to 28 June 2015, and...
OSN, the region’s leading pay-TV network, is celebrating the start of the ICC Cricket World Cup 2015 with a Guinness World Record attempt. The company today unveiled a giant cricket bat, 32 metres long and 4 metres wide, in a bid to clinch the Guinness World Record for the ‘Largest Cricket...
adidas has lit a spark under the world of football today by launching their #ThereWillBeHaters campaign; focused around a provocative new video featuring global football stars such as Luis Suarez, Gareth Bale, James Rodriguez and Karim Benzema.If you have “haters”, then it’s the ultimate...
As part of its commitment to promoting Sport and healthy lifestyle’s importance, “Grey – Doha” Agency for PR & Advertising participated in the Ooredoo Marathon 2015. Grey’s participation came in line with the goals of the Supreme Council of Health (SCH) to encourage more young people to...
The King Abdulaziz Center for National Dialogue (KACND) has launched a number of initiatives to counter the intolerance for sports in Saudi society in light of the emerging trend noticed in various media outlets, especially some TV channels and radio stations.Heated arguments between sports...
The Grand Prix Racing Company (GPR) has signed contracts for the construction and development of an auto racetrack at King Fahd Park.Executive Manager of the company, Musa’ed Al-Khuwaiter, said that the land in King Fahd Park covering an area of 20,000 square meters had been allocated for auto...