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Eye of Riyadh
Business & Money | Sunday 19 June, 2016 5:54 am |
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Vuclip Treats Viewers in the Middle East 
During Ramadan

Vuclip, a PCCW Media Company and the leading premium video-on-demand service for emerging markets, has announced a wide array of simulcast premium Arabic shows for mobile users to enjoy during the month of Ramadan. 

Through a partnership with one of the region’s leading media production houses, the award-winning Aroma, Vuclip will provide subscribers with seamless access to popular Arabic content during Ramadan. Viewers will also enjoy access to shows such as the second season of acclaimed Egyptian comedy Youwmeyat Zowga Mafrousa, as well as dramas such as the highly anticipated Al Khoroog. In addition to Dalia El Beheiry and Dorra, these shows will see some of the biggest stars from across the region, such as Zafr el Abdeen, Sherif Salama and Rajaa El Geddawy, entertain legions of their fans on the go. 

Also available for viewing will be the comedy series Nelly We Sherihan , season two of the popular comedy title from Ramadan 2015 Lahfa, starring the two daughters of renowned Egyptian comedian Sameer Ghanem: Donia Sameer Ghanem and Emy Sameer Ghanem. The cast also includes stars such as Mahmoud El Guindy, Salwa Khattab and Bayoumy Foad, as well as other guest stars. 

Additionally available for viewing will be Afrah Al Qobba, a drama based on the novel of Nobel Prize Winner Naguib Mahfouz. This is anticipated to be a huge success. The drama stars Mona Zaki, Sayyed Ragab, Syrian star Gamal Suliman, Sabreen, Rania Youssef, Sawsan Badr and many more.

This builds on last year’s success which saw Vuclip introduce its Ramadan simulcast initiative for the first time, and comes as Vuclip’s latest Global Video Insights reveals that 50 per cent of UAE respondents consider freshness in content a must-have feature for an OTT player.

Arun Prakash, COO for Vuclip, said: “The Holy Month of Ramadan is a special month, and we are delighted to bring the fresh and finest in Arabic entertainment to our subscribers in the Middle East during this time. We are pleased to showcase some of the biggest names in Arabic entertainment simulcast to our subscribers across the region as they come together to celebrate Ramadan with their dear ones. Vuclip will provide a host of premium Arabic video content, keeping in line with our commitment to offer exceptional content and viewing experience to our consumers.”

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