L’azurde, the largest gold and jewelry designer, manufacturer, and distributor in the Middle East, has announced the Super Star Nelly Karim as the Star of their new campaign in Egypt.
Nelly Karim has managed through her various roles to focus on the situation of women in...
For the first time in the region, Google has introduced a new sequencing feature that enables advertisers to target users with different messages within one overall campaign.
The video ad sequencing feature was rolled out last week as part of a campaign created by Impact BBDO to...
It was a time of sparkle and joy as Swarovski’s festive collection was launched in KSA in two separate events. Held on the 14th and 17th of December at the Dhahran Mall and Nakheel Mall respectively, the events had select bloggers in attendance and was hosted by the fashion blogger and the...
IDdesign, leading international home and décor brand, invited guests to attend a special interior design workshop recently at IDdesign outlet located in Mirdif City Centre. The workshop gathered over 50 participants where they learned how to accessorize their living rooms, arrange...
Kevin Murphy, an industry icon, Celebrity Session Stylist and the creator of the KEVIN.MURPHY line, was here in Dubai for a “meet and greet” gathering on December 19. The event was held at The Westin Mina Seyahi, and was attended by some of the biggest names in the beauty industry and...
Luxury Swiss watchmaker and jeweler, Piaget hosted a special screening of the film ‘More than love’ by Emirati Director, Abdulla Al Kaabi. The screening was held on the 10th of December at the Peregrine Courtyard of the One & Only Royal Mirage and was graced by various celebrities...
Dazzle was rife at Swarovski’s fun, festive season event that took place in the brand’s store at The Dubai Mall. Held on the evening of the 13th of December, the event had in attendance VIP guests of the brand and visitors to the store.
A host of activities took place on...
Italian luxury footwear and accessories brand Baldinini, will start its Dubai Shopping Festival (DSF) offerings on December 15, giving shoppers lots of reason to save before and during the festival period.
This festive season, the Baldinini stores at The Dubai Mall, Wafi Mall, Burjuman ...
Max, the largest value fashion brand in the region, has ignited the spirit of athleticism through the release of its new Gothletic collection.
Under the umbrella of the 2017 Autumn/Winter Collection, Max’s new Gothletic range is the perfect blend between sport and style. The...
The elegant balls of the intellectual avant-garde of past decades inspire the new proposal brought by Uterqüe. A selection of pieces and accessories that are ideal for stylish days full of parties, celebrations and endless nights.
Glamour and modest sophistication leave their mark ...