Business & Money | Tuesday 7 April, 2015 2:56 pm |

Riyadh the economically and socially vibrant core of the Kingdom of Saudi Arabia gathers the largest, most important and most affluent shopping destinations. However, when the people seek luxurious entertainment mixed with the world's most prestigious brands, shopping centers are the primary destination for Riyadh’s residents and a delightful escape for its visitors.

Shopping malls are segmented according to the international brands presence and the brands positioning is highly dependent on its presence in luxurious shopping centers and the social class of people wearing it.

Industry report revealed that the retail market in Saudi Arabia is the largest in the Middle East, with 267 billion riyals annually, which represents 18% of the GDP in Saudi Arabia, thus it is a key player in the local economy, and the estimated expenditure per individual, includes more than 15,000 Saudi riyals.
Shopping centers are now distinguished for their luxurious environment, entertainment and prestigious services that’s why Burj Rafal Boulevard is considered the finest destination offering an elegant lifestyle.

Burj Rafal Boulevard, the most desirable address in Riyadh, gathers selected boutiques, stylish coffees and fine dining experience within an inspired modern Najdi style with a brilliant design, which makes it a distinct place for fashion lovers.