Samaco, the exclusive distributor for Audi cars in Saudi Arabia, participated, with its Audi luxury car as Platinum sponsor, in the 4th edition of World Luxury Expo, which was held from 30 March to 1 April 2016 at the Ritz-Carlton Hotel, Riyadh. The exhibition showcased selected luxury brands and services, from a broad selection of luxury categories, appealing to a highly discerning and selected group of high-class guests.
The Audi’s Platinum sponsorship of this distinctive exhibition is a reflection of being world’s leading luxury brand in the automotive industry, where its name has become synonymous with luxury and sophistication that fit classy lifestyle.
Commenting on this prestigious participation, Fathi Allam, General Manager of Audi in Samaco, said: "Audi’s sponsorship of this remarkable expo comes within its keen drive to be part of this gathering, which brings together the finest and most luxurious brands worldwide in various aspects of life, and attracts top elite of society whom prefer Audi’s models. This is in addition to our deep desire to be as close as possible to our existing and potential clients. Audi’s presence in this expo affirms the indisputable luxury, advanced technology and richness of the brand. "
He added: "We have showcased a wide range of Audi cars, including Audi RS7, Audi Q7, and Audi A8 L. A great number of the expo visitors visited our stand to be acquainted with Audi new models, as well as to get more information about the new Audi state-of-the-art technologies. We also organize many test-drive sessions for selected customers. "
Noting that Samaco currently is getting ready for the opening of “Audi Terminal” in Jeddah, the largest Audi center in Saudi Arabia, which is located at the intersection of Media Road and Prince Mohammed bin Abdul Aziz Street (Tahlia). This huge center contains a very extensive showroom, in addition to multiple facilities for maintenance, after-sales services and spare parts warehouse. The new center will provide integrated services through which Samaco-Audi aims at strengthening the presence of this luxury brand in the Saudi market.