Digital Media Services (DMS) recently announced the latest addition to its portfolio of leading regional online offerings, by confirming its appointment as the Exclusive Media Representative of “Motory.com” – A leading, premium automotive portal in the MENA region.
Launched in May 2014, Motory.com targets auto buyers and enthusiasts. The comprehensive portal includes dedicated sections for automotive news, a new car buyer’s guide, classifieds as well as dealership reviews. These sections come together with a very positive and smooth user experience on the website to ensure that Motory.com stands distinguished as the region’s ultimate automotive gateway.
Speaking about the scope and potential of the new partnership, DMS’ Chief Operating Officer, Michel Malkoun stated that “The strong automotive culture in the MENA region has the potential to become a focal point for many brands and advertisers, who seek to strengthen their association with a variety of audiences. Motory.com has established itself as the most credible source for auto buyers and car enthusiasts. This enables us to help brands reach an audience of auto intenders at a granular level. We are extremely excited about including Motory.com amongst our portfolio of premium offerings and look forward to enhancing the profile of this portal for the benefit of brands and consumers alike. Partnering with Motory.com is sure to enhance your brands’ visibility, across a wide spectrum of audiences”.
The DMS and Motory.com partnership will work to provide the most effective advertising and marketing solutions to automotive brands, dealerships and auto financing providers, as well as to other brands seeking to target the lucrative car buyers segment.
Motory.com is currently ranked by Effective Measure as #1 in the Automotive Category and attracts more than 700,000 Unique Users each month.