Abdul Latif Jameel Electronics & SHARP Launches AQUOS TV with 8K Resolution

Abdul Latif Jameel Electronics with SHARP today unveiled its newest model from its AQUOS Super Premium XU Series with 8K resolution, the first for Saudi Arabia and the Regional, offering the highest resolution among its whole AQUOS TV line-up. Targeting customers who want the best in terms of size and quality, SHARP’s latest release is expected to raise the bar of excellence for high definition TV viewing everywhere. The latest model in the XU Series further enhances the user experience by supporting Android TV platform and is compatible with Netflix. 

The XU Series is able to facilitate an 8K Resolution by using Sharp’s proprietary pixel splitting and Quattron™ technology, delivering four times greater resolution than any TV in the 4K category. Furthermore, it has the world’s first 8K up-conversion processor, which brings sensational close-to-reality picture quality. Available in 70” / 80” size, this new XU Series model brings the viewers an amazingly detailed picture with one of the highest standards in colour and contrast.

Additionally, viewing experience is further enhanced by the introduction of original contrast technology in the form of SHARP’s Ultra Dynamic Range Pro. The new direct LED backlight system provides contrast between extremely deep blacks and whites. This engine constantly analyses the images to correct the brightness of a pictureand adjusts accordingly, restoring the image to close to its original source. Additionally, the AQUOS XU Series TV is built with a liquid crystal panel which significantly reduces reflection from external lights. This new material, named the “N-Black Panel”, offers a close-to-reality experience whilst minimizing reflection. 

The AQUOS XU Series further enhances customers’ viewing experience with Android TV and Netflix support. Watching movies, listening to music or playing games is now more convenient with Smart Remote which allows consumers to directly ‘communicate’ with the TV. This includes searching information on GoogleTM, searching for videos on YouTubeTM and using applications from Google PlayTM.

The Google Voice SearchTM feature is also supported by 61 languages** with a high degree of accuracy. Besides being able to ‘understand’ sentences, Smart Remote is also able to detect various regional dialects worldwide. No other platform in Smart TV to date has this capability, language support, and level of accuracy. 

“Using our proprietary technologies, the AQUOS XU offers viewers with a more realistic and more beautiful display.  Being a fully functioning Android TV, you can take advantage of an array of Google-based content such as Google Voice Search, Android Gaming on the Big Screen, Built-in Google Cast, etc.  Sharp aims to offer customers with an unparalleled television viewing experience.”, said Shogo Hara, Managing Director, Sharp Middle East FZE.

P Venkat, Managing Director, Abdul Latif Jameel Electronics, commented  "I am confident that the 4K & 8K Resolution range will inspire our customer to invest in this latest technology and take advantage of Android TV. With the continued shift to the Internet, we now have given the Saudi consumer the opportunity to Search, View, Play Games on the large screen".

AQUOS XU Series was recognised as an Innovation Honoree at International Consumer Electronics Show 2015 (CES), making it a true flagship model with the best ever specifications to date for AQUOS.