As people prepare to observe Ramadan during the current special circumstances, Twitter has already monitored 17 million Tweets about Ramadan in the month leading into the holy month, a 70% increase in conversation since last year.
To celebrate Ramadan, Twitter has launched three new hashtag triggered emojis across seven languages; English, Arabic, Malay, Thai, Indonesian, Hindi and Spanish. The following Arabic and English hashtags will unlock a crescent moon:
The second emoji, a lantern, will be unlocked with the below hashtags:
As for the last emoji, the following hashtags will unlock a bowl of dates and glass of laban:
From faith, to food and entertainment, people on Twitter are coming together to discuss the topics that matter most to them during the upcoming month. With both Saudi Arabia and Egypt amongst the top ten countries Tweeting globally, here are some of this year’s highlights from the lead-up to Ramadan:
The top countries within the MENA region discussing Ramadan were:
The symbol that is used to send salutations upon the Prophet Mohammad (Peace be upon him) ﷺ was Tweeted almost 4 million times. The top countries Tweeting it include:
Top Ramadan-related emojis:
While the top Ramadan-related hashtags globally:
Islamic preacher Mustafa Hosny (@mustafahosny) was the most mentioned public figure in Arabic language conversations, engaging with followers through Ramadan-related content such as the below Tweet about Hag Al Laila.
http://twitter.com/MustafaHosny/statuses/1247520584268795909
Food has long been a key topic of interest for people in Ramadan. Here are the dishes that have been generating the increasing interest from people across the Twitter:
As well as the top food-related hashtags:
In the entertainment sphere, actress and singer, Amel Bouchoucha (@amelbouchoucha) was the most mentioned entertainment personality, who will be playing a role in the new Ramadan TV series النحات (The Sculptor). In the lead-up to their respective Ramadan series, Egyptian actor Asser Yassin (@AsserYassin) and Lebanese singer actress Cyrine Abdelnour (@CyrineAbdlNour) were amongst the most active entertainment personalities on the platform.
New shows generated engagement across Twitter in anticipation of their release, with the following boasting the most used series related hashtags:
1. #سكر_زيادة (Extra Sugar) - MBC
2. #النحات (The Sculptor) - Abu Dhabi TV
3. #خيانة_عهد (The Broken Agreement) - CBC