TraceaCODE introduces a new solution of Smart Label during the GITEX exhibition week

Created in 2012, the French company is a cloud-based platform that connects each product to the web, using unitary identification through RFID tags or QR codes for tracking, to enrich products as well as controlling your markets. Traceacode decided to choose the GITEX for the launch of its new solution.

The mobile market has matured, access to information can be at anytime and anywhere and the consumers are increasingly looking for personalized information about a product that reassures them and helps them with their purchase decision.

The evolution of regulations has also led manufacturers toward a more unit-based tracking system for their products.

Consequently all the products will be connected and the value of the products will move towards the associated services.

TraceaCODE© revolutionizes the client-product relationship. It is a software vendor specialized in the Internet Of Things to provide the missing link between the connected products and the related services. From a smart label, including a QRCode, RFID or both, TraceaCODE© unitary identifies products and connects them to the web.

These new connected objects, through a patented contextualization of reading the code (when what where, how ...) offer a set of services for enterprises (unit traceability, management of stock and inventory, and mobile inventories etc.), for distributors (product recalls, geo-localized campaigns…) and for consumers (information, fidelity cards, and more…).

During GITEX, TraceaCODE will demonstrate the capabilities of its solutions throughout business examples for different industries.