Technology & IT | Saturday 28 March, 2015 3:57 pm |

New co-located show at GITEX Shopper Spring 2015 Promises the Latest in Home Appliances and Smart Home Tech

With the global household appliance industry expected to reach an estimated value of USD324.2 billion by 2019 , the launch of Shopper Smart Living is on track to meet the growing regional demand for white goods, home appliances and smart home tech being driven by increases in urbanisation and per capita income, as well as continuously evolving design trends.

Co-located with GITEX Shopper Spring at Dubai World Trade Centre and also running from 1 – 4 April 2015, Shopper Smart Living will showcase the best in home appliances, large domestic appliances, high end consumer electronics, studio kitchens, lifestyle appliances, home automation technology, lighting, security systems and energy conservation systems. Extending GITEX Shopper’s reputation for unbeatable promotions and prices, Shopper Smart Living will also deliver exceptional offers and deals as well as the chance to win AED 80,000 worth of vouchers from Emax when shoppers spend over AED 500 in the Spend and Win promotion. One winner a day will walk away with AED 10,000 worth of vouchers, with two additional winners taking home AED 5,000 each. Emax will be showcasing a wide range of products from most popular brands, including Daewoo, Frigidaire, Hitachi, LG, Panasonic and Siemens.

“We are delighted to launch Shopper Smart Living and extend our value offering to smart home tech and the latest in home appliances. Now shoppers can update their personal tech and home products at the same time, enjoy exclusive show offers as well as take advantage of exciting competitions and an unrivalled shopping experience” said Trixie LohMirmand, Senior Vice President, DWTC, organiser of GITEX Shopper Spring.

A number of big name brands and retailers will be present at the show’s debut, including ALDRO for home and kitchen appliances, Emax Electronics, General Enterprises Company (GECO), Jacky’s Electronics, Makook Smart Living, Moonway Group, Mega Electronics, Samsung Gulf Electronics, Sharaf DG and VRR Trading, bringing the latest in eco-friendly advances, home customisation and appliance trends to create the ideal home environment.

Jacky’s Electronics, one of the UAE’s leading retailers and a long-time exhibitor at GITEX Shopper, is delighted to extend their product portfolio to Smart Shopper Living with a number of international brands on offer including Braun, Electrolux, Hoover, Kenwood, Philips, Remington and Venus. Mahesh Chotrani, Assistant Vice President, Jacky’s Electronics commented: “We will be showcasing a range of small domestic appliances and personal grooming products as we have seen a consistent demand for smarter and quicker appliances that make life easier. We are expecting great sales in Shopper Smart Living, especially new launches such as the ERGO design products for Electrolux, Hoover vacuum cleaners, nine series of Braun Wet & Dry Epilators and the latest CROWNLINE ice-makers.”
Putting the ‘smart’ in Shopper Smart Living, Dubai Internet City-based, technology, media and telecommunications company Makook Smart Living’s new platform enables connectivity and services between people, data, and devices in a novel and innovative fashion. Nasri Tehini, CEO, Makook Smart Living said: “Makook Smart Living is all about bringing meaningful lifestyle experiences to people in a new world of hyper-connected devices. Our managed service delivery platform seamlessly integrates home automation, entertainment, monitoring, e-Health, e-Learning, personal media library/cloud, communication and much more. This is the first time that this service and technology capability has been available in this region and we are excited to launch at Shopper Smart Living, delivering relevant content and new features at a surprisingly affordable price.”
Heny Jreige, Managing Director VRR Trading, said: “We are excited to be participating in the first ever Shopper Smart Living with a number of great products, We will be launching the Russell Hobbs home Appliances Aura range at the show, which is new to the UAE. We will also be offering a 65,000 flash bulb with every purchase of the Remington IPL6000 pro hair remover, and a wide variety of Varta German batteries, indestructible power packs and flashlights.”
An unparalleled platform for brands and retailers to showcase the latest and best in consumer and home appliances, Shopper Smart Living 2015 will be located at Trade Centre Arena and open from 11:00am – 11:00pm every day.
Tickets are AED20/- per person, include access to both Shopper Smart Living and GITEX Shopper Spring and are available at the venue and select Emarat outlets. Entry is free for children under the age of five and a dedicated Metro station is just steps away.

For the latest GITEX Shopper information, please visit www.gitexshopperdubai.com, follow us on Twitter.

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Editors Notes:
About GITEX Shopper Spring 2015
Website: www.gitexshopperdubai.com
The launch edition of GITEX Shopper Spring was created under the directive of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President UAE, Prime Minister and Ruler of Dubai, and similar in concept to its long-established sister show GITEX Shopper which takes place every autumn. GITEX Shopper is the largest gathering of the region’s leading ICT retailers and suppliers. GITEX Shopper Spring This high-energy consumer show attracts a diverse audience that includes IT professionals, technology enthusiasts, students and consumers as well as regional traders. The event attracts visitors not just from the Middle East but also from North Africa and the Indian Subcontinent. GITEX Shopper attracts the biggest names in the retail sector, with unique launches and special offers across the best technology, communication and entertainment products.
Loyal buyers await this shopping bonanza year after year for exclusive deals and bundled offers which are not available anywhere else.
About Dubai World Trade Centre (DWTC)
Website: www.dwtc.com
As the organiser of GITEX Shopper, Dubai World Trade Centre offers more than 33 years' experience of delivering world-class events in the Middle East, providing local, regional and international exhibitors with unmatched expertise and in-depth market knowledge.
Our team organises 18 of the largest and most successful international and regional shows in Middle East, providing an ideal platform for business development in the region. Our commitment to ongoing innovation within the exhibition industry has supported the rapid growth and development of a wide range of business-to-business and business-to-consumer shows, and delivered consistent satisfaction to exhibitors and visitors.