Saxo Bank, the online trading and investment specialist, has reinforced its strong Middle East presence by winning the coveted ‘Best Investment Bank in the Middle East’ award at the 8th Saudi Money Expo. Held in Al Khobar, Saudi Arabia, the Saudi Money Expo is one of the region’s most prestigious financial conferences.
Presented by HRH Prince Dr. Saif Al Islam Bin Saud Bin Abdulaziz, the ‘Best Investment Bank in the Middle East’ award recognises the best performing and most respected financial institutions supporting investors across the GCC and wider Middle East region.
With a long-standing commitment to the region, Saxo Bank opened its first Gulf office in Dubai in 2009, and more recently a second office in Abu Dhabi. The Saudi Expo award for ‘Best Investment Bank in the Middle East’ comes after the recent launch of Saxo Bank’s dedicated Arabic website, which enables investors to explore detailed product offerings, trading conditions and training materials such as videos and PDF guides in Arabic.
The award also recognises the regional success of its latest trading platform, SaxoTraderGO, which offers a seamlessly integrated trading experience across desktop, mobile and tablet, giving investors the opportunity to explore more than 30,000 products in 40+ exchanges - all from a single account. As part of a global client survey carried out to ensure the final SaxoTraderGO platform met the demands of international customers, Saxo Bank learned that its Middle East clients prioritised fast execution, as well as trust and reliability of the final product.
Commenting on the award, Fadi Mehdi, Head of Saxo Bank’s Abu Dhabi office, said: “To receive this award in such a highly competitive market as the Middle East underlines the customer-centric approach for which Saxo Bank is globally renowned, and adds to our long tradition of success and innovation as an investment specialist. The recent launch of our Arabic website offering and SaxoTraderGO, our intuitive trading platform, were key facilitators in winning this award. Saxo Bank strives to continue providing products and services tailored to the needs of our clients in Saudi Arabia and the wider Middle East region, as well as demonstrating our capacity to offer the same set of tools and market access to our clients around the world.”
Established in 1992 and a fully licensed online investment bank in Europe, Saxo Bank is among the first financial institutions to develop an online trading platform which empowers ordinary investors with a complete set of professional trading and strategic investment tools. Via Saxo Bank’s products and services, investors in the Middle East can access global markets and Saxo Bank’s extensive multi-asset offering and invest in FX, equities, commodities, energy previous metals, CFDs, ETFs, Stocks, Futures, Options and other derivatives, through its proprietary online trading platforms.