Saudi Investors Offered ‘VIRTUAL REALITY’ Trip to Experience Luxury Dubai Apartments

Visitors to Cityscape Jeddah this week will be able to take a ‘virtual reality’ trip forward in time to inspect luxury apartments in Dubai that have already attracted Saudi investors.

State-of-the-art technology being used at the exhibition for the first time will allow ARTAR Real Estate Development to present unique interior views of the 36-storey residential tower, Mada Residences.

The 193 larger than average 1, 2, 3 and 4 bedroom luxury apartments are scheduled for early delivery in Downtown Dubai in Q2 2018, but visitors to the ARTAR stand at Cityscape Jeddah won’t have to wait that long to see what the finished homes will look like.

By slipping on virtual reality headsets they’ll be taken on a revealing ‘tour’ of the apartments thanks to a newly designed mobile app which ARTAR spent six months developing.

“The beauty of the Mada Residences apartments is that they’ve been designed with a big emphasis on liveability, which means a higher level of space and comfort than normal,” said ARTAR’s Chief Executive, Sulaiman Abdulrahman Al Rashid. “We’ve already attracted a good number of Saudi investors for this reason.”

“You can’t capture that in one dimensional images, so we’re using the latest technology to effectively take investors into the apartments and show them what makes these homes special.”

Available to download on both iOS and Android devices, the Mada Residences app means anyone interested in the development can take the property home in their pocket and experience it at a touch of a button. 

Cityscape Jeddah takes place from 2-4 November at Jeddah Centre for Forums and Events under the Patronage of HRH Prince Misha'al bin Majed bin Abdulaziz, Governor of Jeddah.

The real estate development arm of Abdul Rahman Saad Al-Rashid & Sons, a group with over 50 years of regional experience, ARTAR says developers need to place a growing emphasis on technology to stand out.

Al Rashid added: “On the one hand, we’re committed to giving investors and end users the best value for money in terms of the quality and size of homes that we build, in delivering them on time, and in offering payment plans which ease their financial burden.”

“But we’re also constantly looking towards new technology for better ways to showcase what we have to offer as a developer. I’m sure other leading developers will be doing the same at Cityscape Jeddah, just as they did at Cityscape Global in Dubai last month.”

ARTAR has signed an MOU with Arab Bank to offer finance solutions for buyers of apartments at Mada Residences, which is a one minute walk from Dubai Mall, the world’s biggest shopping destination. A 30-70 payment plan means buyers can delay the bulk of the investment until their new home is completed.