SAS and Emircom to Stimulate Regional Digitization through Artificial Intelligence

SAS, a leader in analytics and AI, announced its partnership with Emircom. The two companies aim to provide advanced solutions for customers who want sustainable business growth through data-driven technology that extends beyond just numbers on how profits are made or lost but also insights into what's happening within your organization right now so you can make better decisions about future projects too.

Founded in 1984, Emircom today is a vital service provider in the Middle East region, leading various infrastructural projects across industries to success. Through its strong partner network, Emircom is committed to bridging the businesses' needs and customers' expectations with comprehensive and advanced technology solutions. With SAS solutions a part of its portfolio, Emircom will allow its customers to leverage the best breed of AI and Data Analytics driven solutions to do business, security, and workforce transformation quickly and purposely. 

According to IDC, enterprise IT spending in the Middle East and Africa is projected for 2020-2024 at USD 40.2 billion, with a growth rate of 26%. Similarly, investments into digital transformation initiatives post-pandemic period expect to grow share from 27% to 38%, representing an increased indication that these technologies support companies' need for sustainable business growth through transformative insights intelligence helps customer needs even further.

“The right technology paired with the perfect process can be everything you need to succeed in today's digital world," said Mohamad Abu Zaki, CEO at Emircom. "We are pleased for this partnership between Emircom and SAS because we believe that our geographic network's knowledge of market trends will help companies achieve new heights through discovering revenue opportunities both old school or unheard-of."

“SAS is committed to helping companies in the Middle East region lead and take charge of their digital transformation journey. Ensuring technology investments derive the right results that have a sustainable outcome is essential to make a mark of relevance in the region. Whether it is our leading-edge cloud services, AI and data analytics-driven solutions, or industry expertise, our aim with this partnership with Emircom is to equip our customers with the right resources and best practices, that can drive their business relevance and competence in the future”, said Michel Ghorayeb, UAE Managing Director at SAS.