Nissan Breaks New Ground with Redesigned and Reengineered All-New Pick-up Navara

Nissan launched for the Middle East its all-new Nissan pick-up Navara, which sets completely new standards for the segment in toughness, performance, styling and advanced features.  

The launch event took place at the rugged Pyrenees Mountains of Barcelona, Spain, to showcase the off-roading capabilities of the vehicle which are perfectly matched to perform in this grueling terrain.

The all-new Nissan pick-up Navara has already been named International Pick-up of the Year 2016 in Europe. It builds on Nissan’s 80-year heritage with 14 million pickups sold in over 170 countries through 12 generations. Combining toughness and modernity, it is the ideal vehicle for dual users who depend on their pick-up for professional and personal use.

Speaking at the launch event, Samir Cherfan, Nissan Middle East’s Managing Director said, “The all-new Nissan pick-up Navara concept merges the previous Navara modernity with the Nissan Pick-up’s toughness which has made it one of the best-selling pick-ups in the GCC over decades. With segment leadership across so many areas in the all-new Nissan pick-up Navara, we anticipate our sales in GCC market will increase by 41% over the next 3 years,” Cherfan added. 

In-line with Nissan’s promise of “Innovation that Excites”, the all-new pick-up Navara introduces an array of new features and in-car technology to a segment that has traditionally been slow to adopt the very latest in comfort and safety while delivering unmatched fuel efficiency and the lowest maintenance costs for its class. Many of these features set the benchmark for this segment and provide customers with more advanced levels of technology than ever seen in a pick-up.

Key Features of the all-new Pick-up Navara:

Tough:

Segment Leader in Power and Torque

The all-new Nissan pick-up Navara is changing the standards that modern pick-ups are measured by, and with one engine size 2.5l (diesel and gasoline) it is already a segment leader in power and torque. offering the highest horse power in its class of 168 Hp and 403Nm of torque (within 2.5 and 2.7 liter engines range). 

Class Leading Transmission

The all-new Nissan pick-up Navara offers class-leading transmissions and is a segment leader in delivering a 7-speed automatic transmission.  The all-new Navara is also the only Japanese pick-up that offers a 6-speed manual transmission in any pick-up class, making it uniquely appealing to both types of drivers.   

As customers have come to expect, the new model is as capable off-road as it is on-road. The four-wheel drive system builds on the strengths of the previous generation model to deliver surefooted traction over rough terrain. The system is engaged and disengaged electronically via a rotary button located on the dashboard. For best economy and handling drivers can stay in 2WD mode on the road, while for off-road conditions drivers can select the 4HI mode while driving up to 100km/h.

Fully Boxed Frame

The all-new Nissan pick-up Navara’s full boxed frame delivers improved stiffness and durability that is usually reserved for full-size trucks, while boosting the Navara’s payload to 1-ton. 

Improving refinement and delivering a SUV-style driving experience was a key element of the model's development. To help achieve this without compromising the vehicle's acclaimed off-road ability, Nissan designed an all-new rigid leaf suspension system, providing significantly improved ride comfort and improved handling.

Advanced:

Striking Interior and Exterior Design

The all-new Nissan pick-up Navara has an advanced design that encompasses many unique design features as standard including signature LED headlamps, electric folding side mirrors, roof rails, side steps, 16-inch alloy wheels and chrome exterior accents to complement its exciting, modern look. Moreover with D/C bed size of 2.5M2 this makes it a segment leader.   

The strikingly designed interior brings new levels of luxury and refinement to the segment, too, with a leather steering wheel and a 5-inch central infotainment screen providing a premium look and feel.

SUV-Like Technologies

Nissan has a proven track record in the SUV segment and has brought much of that design influence to the fore with this new pick-up. The all-new interior has been designed for comfort and modernity, and is packed with SUV-like technologies that come as standard including a 5-inch color display with rear-view reverse camera, Bluetooth connectivity, parking sensors, dual zone air-conditioning, smart key entry with push-button starter, cruise control and audio switch controls on the steering wheel. 

Segment Leader in Running cost

The all-new Nissan pick-up Navara is also a segment leader in running costs due to its unmatched fuel efficiency and lowest maintenance costs for its class. 

Unique Safety Features

The all-new Nissan pick-up Navara comes equipped with advanced safety features as standard such as ABS brakes and traction control, as well as SUV-like features that include Limited Slip Differential (LSD), Hill Start Assist which prevents the NAVARA from rolling backwards when starting up a steep ascent, as well as Hill Decent Assist to limit downhill speeds without using the brakes. 

“In our market,” continued Cherfan, “we face unique challenges and any vehicle that is used for work as well as play needs to be built with integrity if it’s to last. The all-new pick-up Navara takes that philosophy and shows what is possible when Nissan brings its wealth of experience in building a tough and reliable, yet stylish and comfortable vehicle.” 

The all-new pick-up Navara, with its impressive array of performance, safety, technology, comfort and convenience features, and coupled with efficient running costs make this vehicle the ideal partner for work and leisure.

The all-new pick-up Navara is now offered with a choice of petrol and diesel engines in eight grade/levels and will have a price range between $18,232 and $27,967 in the GCC. Prices per market will be revealed at their respective launches and will vary from region to region.