Moro Hub Signing a Strategic Partnership with Aster Pharmacy to enhance the healthcare system in the UAE

The agreement will oversee Moro Hub providing Cold Chain tracking services to Aster Pharmacy to ensure safe delivery of drugs, medicines and vaccines

With an aim to support the healthcare system in the UAE, Moro Hub, a subsidiary of Digital DEWA, the digital arm of Dubai Electricity and Water Authority (PJSC), and Aster Pharmacy, a division of Aster DM Healthcare, signed a strategic partnership to enhance the healthcare system in the UAE. 

Signed between Mohammad Bin Sulaiman, CEO of Moro Hub and Vamsi Krishna, Head of Supply Chain at Aster DM Healthcare, the agreement will oversee Moro Hub providing Cold Chain tracking services to Aster Pharmacy to ensure safe delivery of drugs, medicines and vaccines. Moro Hub’s integrated services will offer real time monitoring of temperature, eliminate human error, provide accurate and timely feedback and also create immediate and actionable notifications to increase the efficiency of the supply chain process.

“Moro Hub is committed to transforming the UAE into a leading healthcare destination. In line with this, our partnership with Aster Pharmacy is a step forward to strengthen Aster’s medical cold chain infrastructure. Through our cohesive solution, Aster will have access to automation and smart technology that will enhance its operations. In addition, our robust Cold Chain tracking is developed in a way to future-proof the transportation and will enable Aster to get closer to its sustainability targets,” said Mohammad Bin Sulaiman, CEO of Moro Hub. 

Moro Hub’s Cold Chain tracking uses sensors to monitor temperature, humidity and other key data. The information is transmitted securely to Moro Hub’s Cloud for easy access regardless of the device and can be used to gain insights into the system’s overall operational efficiency. This will also lead to better decision-making process. 

“It is a pleasure to associate with Moro Hub for effective Cold Chain tracking. Deploying a modern solution that ensures a seamless, unbroken cold chain system is both imperative and fundamental to prevent any gap in the product supply distribution. We are confident that Moro Hub’s integrated solution will further accelerate our services and enhance customer experience & our bottom-line operations,” said Vamsi Krishna, Head of Supply Chain at Aster Pharmacy.

Aster Pharmacy has dotted the GCC healthcare landscape with over 200 pharmacies thereby touching upon the lives of millions by going beyond boundaries, both in terms of products & services. Driven by a zeal to innovate and excel, Aster Pharmacy has led various first of its kind unique initiatives in the region – to name a few, the Secure Rewards Program, the first Pharmacy Rewards Program, launch of UAE’s 1st online pharmacy and more.