23 Jumada I 1446 - 24 November 2024
    
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Eye of Riyadh
Technology & IT | Sunday 1 May, 2016 1:09 pm |
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Limited Edition OnePlus X Ceramic Launched Exclusively in Saudi Arabia on Souq.com

OnePlus, the global technology start-up has announced the launch of the premium and limited edition ceramic crafted OnePlus X exclusively on Souq.com, the largest online marketplace and retail platform in the Middle East. Cultivating a new level of craftsmanship and artisanal luxury in smartphone design, the OnePlus X Ceramic has only 10,000 units manufactured globally and is made from fire baked ceramic over a time period of 25 days. The OnePlus X Ceramic is available at an attractive pricing of AED 1,199 in the UAE and SAR 1,199 exclusively on Souq.com.

 

Souq.com continues to expand its portfolio offerings and cater to consumer needs by offering exclusive deals and bringing globally admired products to the region. The OnePlus X smartphone emphasizes stunning aesthetics and exquisite design and is crafted with the unique, premium material of zirconia ceramic. The metal frame is composed of beautifully brushed anodized aluminium while the screen is created with a strengthened, scratch-resistant glass. Dark bevelled edge glass and its sleek built defines elegance and precision. Additionally, the OnePlus X smartphone offers a 13 MP camera, built from the most advanced sensors and features such as the Beauty Mode, Time Lapse and Slow Motion designed to capture high quality pictures each time. A Full HD AMOLED Display, 2.3 GHz Qualcomm Snapdragon 801 processor and 3GB RAM storage are other promising features of the head turning magnificent device.

 

Ronaldo Mouchawar, CEO & Co-Founder of Souq.com commented, “We at Souq.com are dedicated to bringing globally revered brands and products to the Middle East, providing product diversity for our customers as well as making high-spec, world-leading technology more accessible. OnePlus has won accolades globally for offering innovative and premium features at affordable pricing and with the limited edition ceramic crafted smartphone, the OnePlus X is set to enjoy great success in the region and fulfil our consumers demand for world-class technology. We are delighted to provide our customers access to the latest and trending smartphones exclusively at the click of a button.” 

 

Pricing and availability

The 16GB limited edition ceramic crafted OnePlus X is now available in the UAE and KSA for AED 1,199 and SAR 1,199 respectively. 

 

NOTES TO EDITORS

Souq.com is the only authorized reseller of OnePlus in the Middle East region.

 

 

 

About OnePlus X

Design:

 

Everything starts with the selection of exquisite zirconia sourced from Australia. The 25-day process used to craft the OnePlus X Ceramic begins when the mineral is taken from its natural form and ground into finely-milled sand. From there, the zirconia sand is laid onto an individual mold, becoming a perfect canvas for the OnePlus X. It takes incredible heat to transform this canvas into a ceramic marvel. Very slowly, and very carefully, the zirconia molding makes its way through the kiln. Like pottery, the raw zirconia is baked at a temperature of 1,480ºC for 28 hours, and this process is repeated again and again until the ceramic is of the utmost quality.

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