LG extends LG ThinQ experience zones to Riyadh, Jeddah and Al Khobar

LG Electronics has established LG ThinQ experience zones for its next-generation product range in Riyadh, Jeddah and Al Khobar, giving customers a chance to try and buy an integrated collection of smart home appliances and AI-driven products that can advance their home environment.

The LG ThinQ experience zones were launched in eXtra sales outlets at Sultan Mall in Jeddah, Al Wurood in Riyadh, and Ar Rakah in Al Khobar on 22, 24, and 26 July.

The ThinQ smart range includes the InstaView Door-in-Door refrigerator, the TWINWash dual washing machine, the QuadWash steam dishwasher, the DUALCOOL Inverter air conditioner, the PuriCare air purifier, and the 65-inch OLED TV.

ThinQ smart products are characterized by their efficient, effective, and energy-efficient performance. They provide users with personalized recommendations thanks to their ability to learn and understand the surrounding environment and the user’s behaviors and preferences. ThinQ devices can also communicate with each other to provide a personalized digital experience at home, and can be controlled using the home dashboard function on ThinQ TVs. Customers can also use the LG ThinQ application to control devices from inside or outside the house, which is available for Android and iOS devices in both Arabic and English.

On this occasion, President of LG Electronics in Saudi Arabia Eddie Jun stated: “We are pleased to strengthen our presence in the Saudi market with three new LG ThinQ experience zones and by allowing customers to experience all of our smart products in eXtra stores. The ThinQ slogan ‘Think Wise. Be Free’ reflects how this range can enrich the smart life experience in the Kingdom and upgrade the home lifestyle of our customers. Our products offer unparalleled levels of convenience and freedom, as well as a smart and integrated lifestyle powered by environmentally sustainable mechanisms. We look forward to these products’ contribution to fulfilling the objectives of the Quality of Life program, one of the key programs under Vision 2030.”

For his part, the CEO of eXtra “Ali Mansour” expressed his confidence in the range: "We look forward to the contribution of ThinQ products to achieving our vision of providing innovative high-quality solutions, and enabling our customers to experience smart products in our stores in Riyadh, Jeddah and Al Khobar before they are purchased. These products bring greater flexibility and save time in people’s daily activities. It is amazing how artificial intelligence techniques are employed to help improve people’s quality of life in their homes, especially as these systems also help to reduce energy consumption.”

The smart experience continues even after the sales process thanks to ThinQ products’ in-built self-diagnosis feature, which offers helpful tips, alerts, and reminders for users regarding maintenance and repairs whenever needed.