LG DEBUTS THE G5, ITS FIRST EVER MODULAR SMARTPHONE

LG Electronics (LG) unveiled its highly anticipated LG G5 smartphone, a brand new design with not only a sleek, metal uni-body featuring a Slide-out Battery and a Modular Type design that gives a greater smartphone experience. Complete with LG Friends, a collection of companion devices, the G5 can be transformed into a digital camera, Hi-fi player and more. 

Encased in a sleek metal aluminum body design and Slide-out Battery to easily swap out a depleted battery for a fully charged one in seconds, the LG G5 surpasses the visual experience of its predecessor, the LG G4. 

First, the G5’s 135-degree wide angle lens lets you choose between standard or wide angle lens to get more in the shot. Second, the Always-on Display makes notifications just a glance away with the time, date and more available anytime without waking the G5. Third, the 3D Arc Glass featured in the smartphone’s 5.3-inch display creates a gentle curve and a smooth metal surface using microdizing process which takes anodized aluminum to a whole new level.. Furthermore, the insulative antenna is invisibly integrated into the body without disrupting the seamless look of the metal uni-body. LG designers took the metal body concept one step further by adding a Shiny Cut edge for added contrast and a more comfortable grip.

“The new LG G5 will encourage owners to rediscover the true joy of a mobile life,” said Juno Cho, president and CEO of LG Electronics Mobile Communications Company. “The G5 ecosystem is the result of many experts inside LG asking themselves if it was still possible to be innovative and unique in the smartphone space. I think once customers spend a little time with the LG G5, their answer will be a resounding yes”

LG’s  First Modular Type Smartphone 

LG’s innovative Modular Type design gives the LG G5 the ability to transform into a digital camera, hi-fi player and more all while keeping  its traditional removable battery in an all metal uni-body design for the first time ever. 

CAM Plus

The LG CAM Plus is a versatile camera module that can be attached through the battery slot to deliver a comfortable grip and convenient control of a DSLR. The LG CAM Plus provides physical buttons for power, shutter, record, zoom, LED display and comfortable hand grip. It also offers intuitive auto focus and exposure lock, features usually found on standalone digital cameras. When attached to the LG G5, it provides an additional battery capacity of 1,200mAh to allow for longer shooting times for more fun and enjoyment.

Hi-Fi Plus with B&O Play

The LG Hi-Fi Plus with B&O Play is an innovative portable Hi-Fi DAC audio player developed in collaboration with B&O Play to meet the needs of those who seek to enjoy top-notch sounds that have traditionally only been available through high-end audio devices. 

Always-on Display for Enhanced Convenience

The 5.3-inch QHD IPS Quantum display on the LG G5 offers an Always-on feature, the first on an IPS smartphone display. First introduced in the LG V10 as the Second Screen, the Always-on feature has been enlarged for the main display to show time, date continuously, even while the screen is in sleep mode. The Always-on Display requires only 0.8 percent of the battery’s power every hour to operate.

Extreme Wide Angle Lens and Advanced UX 

Reflecting LG’s longstanding reputation as a leader in smartphone cameras, the LG G5 has two cameras on the rear: one with a standard 78-degree lens and another with a 135-degree wide angle lens, the widest available in any smartphone. The 135-degree lens on the LG G5 offers a viewing angle that is approximately 1.7 times wider than those of existing smartphone cameras and 15 degrees wider than the human eye’s field of view. The wide angle lens makes it easier for users to capture more landscape, taller buildings or larger groups without having to position oneself further from the subject. 

Diverse Range of Companion Devices

As part of the G5 ecosystem, LG is introducing a wide range of companion devices, aptly called LG Friends, to deliver fun while providing a new mobile experience far beyond traditional smartphone boundaries.

360 CAM

The LG 360 CAM is a compact 360-degree angle camera equipped with two 13MP wide angle cameras, 1,200mAh battery and 4G internal memory. The LG 360 CAM can be easily connected to the LG G5 allowing users to easily create 360-degree content. The LG 360 CAM provides a manual mode, 2K video and 5.1 surround channel recording on three microphones to help users effortlessly create high-quality 360-degree contents. Thanks to the partnership with Google, images taken with the 360 CAM can be uploaded to Street View and YouTube360, adding the fun of sharing creative contents with others. The images will also be available to view on the LG 360 VR or other smartphones or devices that are capable of 360-degree content.

360 VR

The LG 360 VR is a VR goggle that can be connected with the G5 by a dedicated cable and works exclusively with the G5. It has a stylish design that is foldable so that users can easily carry and watch VR content anytime, anywhere. Unlike other VR devices that require a smartphones to be inserted in the device, the LG 360 VR is about one-third as heavy as competing smartphone VR goggles. The device is compatible with 360-degree images and videos captured with LG 360 CAM as well as all Google Cardboard content.

H3 by B&O Play

H3 by B&O PLAY is a set of high-end earphones that is compatible with the high-quality sound of the  LG Hi-Fi Plus with B&O Play. Designed for audiophiles as well as anyone who considers audio performance a top-priority in a smartphone, H3 by B&O Play is compatible with all LG smartphones.

Friends Manager

Only available in the LG G5, Friends Manager is the hub application that allows the G5 to connect with LG Friends with minimal fuss and effort. Friends Manager automatically detects nearby Friends and connect quickly and easily in three simple steps, eliminating much of the hassle of pairing devices. 

More Performance, More Efficiency

The LG G5 offers many other innovations designed to revolutionize today’s mobile lifestyle, such as:

Qualcomm® Quick Charge™ 3.0

The LG G5 offers Qualcomm Quick Charge 3.0 for incredibly fast charging. By employing an intelligent algorithm, Quick Charge 3.0 is up to four times faster than standard charging and up to 45 percent more efficient than the previous generation.