Tourism & Hospitality | Wednesday 24 June, 2015 1:01 pm |

Jumeirah Group, the Dubai-based luxury hotel company and member of Dubai Holding, is set to welcome large numbers of Kuwaiti residents this summer.

More Kuwaitis are travelling abroad than ever before and residents are spending increased amounts on holidays and visits to friends and family within the Gulf region. Kuwait has emerged as a key driver of tourism demand in the region and is an important source market for Jumeirah.

Based on data from Thompson Reuters, a 2014 research note from the Dubai Chamber of Commerce and Industry, found that family tourism – driven primarily by Gulf nationals – ranks as one of the top areas of the global travel industry. Within this expanding sector, Kuwait represents one of the most important source markets for family tourism, accounting for a total of USD $7.4 billion in spending in 2012.

Alison Broadhead, Chief Commercial Officer, said: “Kuwait is a prominent outbound tourism market for Jumeirah, particularly in regards to family travel. This upward trend is partly due to Kuwaiti families spending more leisure time in regional tourism hotspots in the UAE. Jumeirah’s properties including Burj Al Arab Jumeirah, Madinat Jumeirah and Jumeirah at Etihad Towers are identified as top tourist destinations and Kuwaitis increasingly look to these hotels for luxury family holidays with a difference. In Dubai, room nights booked by Kuwaiti residents in 2015 increased by 10% year-to-date, whilst globally, room nights booked by Kuwaiti residents showed a 10.8% increase.”

Responding to these strong guest figures, Jumeirah has introduced special summer packages appealing to Kuwaiti families that offer exceptional value across Jumeirah properties globally. Guests can choose from luxury summer retreats in the city and beach hotels in the UAE and across Europe or a relaxing staycation in Jumeirah Messilah Beach Hotel and Spa, Kuwait.

The “Jumeirah Breaks” package allows guests from Kuwait to take advantage of an exclusive summer offer at Jumeirah hotels in Dubai with room rates starting from AED 495 per night, inclusive of amazing complimentary benefits including access to Wild Wadi Water Park. Guests staying between 07 June and 30 September 2015 in Jumeirah’s Dubai hotels also enjoy complimentary Careem Chauffeur to the nearest mall*. The summer offer is applicable when guests book any room category at Burj Al Arab Jumeirah, Jumeirah Beach Hotel, Jumeirah Zabeel Saray, Madinat Jumeirah, Jumeirah Emirates Towers, and Jumeirah Creekside Hotel.

Kuwaiti residents looking to Europe this summer will find fantastic seasonal offers with Jumeirah. Set along the spectacular coast of the Aegean Sea, the recently opened all-suite and villa Jumeirah Bodrum Palace brings a new standard of luxury to the region. Guests can enjoy one of the hotel’s premium suites from KWD 275 per room per night on a bed and breakfast basis. In nearby Istanbul, Pera Palace Hotel Jumeirah combines timeless glamour and elegance with genuine Turkish hospitality. Bookable from June, guests can enjoy a fantastic rate of KWD 108 per room per night in a Senior, Piano or Presidential Suite on a bed and breakfast basis. Further north in Germany, Jumeirah Frankfurt, located in the vibrant heart of the city, is offering the spectacular Panoramic Suite from KWD 130 per night on a bed and breakfast basis. Guests at the hotel can enjoy the unique Skyline Honey Treatment at Talise Spa, created by the 60,000 bees that reside on the 28th floor rooftop.

Families opting to stay closer to home can enjoy fabulous discounted rates and a wide range of activities and entertainment at the Jumeirah Messilah Beach Hotel & Spa in Kuwait by taking advantage of Jumeirah’s enticing “Summer Flavours” offer.

Available until 15 September 2015, the summer promotion is applicable to locals and nationals from the Gulf region travelling to Kuwait with their families. Special rates for Deluxe Room stays start at KWD 75 inclusive of service charge and Grand Deluxe Room stays start from KWD 98 inclusive of service charge. Guests booking these offers are entitled to buffet breakfast for two adults, airport transfers, complimentary wi-fi throughout the resort and children’s entertainment in the Sinbad’s Kids Club and The Scene Teens’ Clubs.

The resort is also offering a discount of up to 20% on best available rates on suites and residences during the promotion period.