Instagram Introduce New Feature for it's Story

Today we're making the biggest update to Instagram Stories since launch. You can learn more here: [link to blog]



First, we're adding links inside Instagram Stories, allowing people to go deeper on content they see in stories. For example, a musician can link to her new song, or a media company can link to an article. Links in stories will begin as a test with verified accounts only.

Secondly, we're adding @ mentions in stories, so you can share who you're with or who you're thinking of. 

Last but not least, you can now easily take a Boomerang right inside Instagram Stories.

Instagram Stories already has more than 100M people using it every day, and we think these new features will unlock even more fun, creativity, and utility in stories. The features are rolling out today.