Immersive Patrol Training Experience Conducted for Nissan KSA Employees

Nissan KSA conducted a specialized training session for the whole Nissan Saudi Arabia and Petromin Nissan teams, where the teams were given a deep dive into the bestselling SUV model in KSA and the region. A group  of participants took part in the training session covering 32 hours of training, resulting in a 34% increase in product knowledge from the team in the post-assessment after the conclusion of the training session.

The intensive training session was conducted over two days in both cities of Jeddah and Riyadh. The Patrol training was split into four parts including theoretical product knowledge, Nissan Intelligent Mobility (NIM) features, practical test drive experience and finally a wrap up workshop. The employee participation covered the eastern, western, and central regions and included cross-function personnel including call center agents, sales consultants, as well as the core Nissan KSA team members.

“Nissan KSA is committed to upholding the highest standards of learning and development for all our team members. We believe in empowering our local talents, by facilitating knowledge transfer from the vast resources of Nissan global to invest in the future of our diverse team. By conducting this Patrol training session for our local talents and equipping them with the best global skills, we are developing them to become well-rounded members of the Nissan KSA team, to leave the best possible impression on our customers in Saudi Arabia.” commented Bader El Houssami, Nissan Saudi Arabia Managing Director.

The aim of the Patrol training session is to achieve a comprehensive understanding of the Nissan Patrol in the KSA market. This is done by covering the product positioning and objectives, experiencing the key selling features and key advantages, as well as understanding the competition in the market. The Patrol training was very well received by the employees and given an almost perfect rating by the participants.

Nissan Saudi Arabia prioritizes the quality of knowledge and expertise of their team members, especially the front liners such as the sales consultants and call center agents, as they are the first line of contact with customers. To ensure a smooth and convenient customer experience, Nissan KSA conducts regular training and refresher sessions for their teams to guarantee the most up to date information is being relayed to customers.