23 Jumada I 1446 - 24 November 2024
    
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Eye of Riyadh
Business & Money | Wednesday 13 May, 2015 8:33 am |
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IKEA Saudi Arabia Inspires Customers with Newly-Launched Paper Shop

Ghassan Ahmed Al Sulaiman Furniture Trading Co. Ltd., IKEA Saudi Arabia, the leading home furnishings company in the region, in its commitment to inspire its customers to create a better everyday life, has launched a paper shop offering various products in each of their three stores across the Kingdom, in Jeddah, Riyadh and Dhahran.

The paper shop is offering three ranges of products, including stationary, high-quality gift wrapping products that are uniquely designed, and decoration items that add attitude and personality to any home. The products will help add color to any room, keep things organized and give gift items a pop.

Saud Ghassan Al Sulaiman, CEO of IKEA Saudi Arabia, said: “The paper shop was launched to offer our customers a variety of paper products that are unique, inspiring, beautiful and functional. We have created a shop that is inspiring and distinctive in itself, fashioned like a “candy shop,” to help our customers unleash their desires to be creative with the means they have. It will also be playing a dynamic role in our customers’ visits and hopefully encourage them to visit again and again.”

“Here at IKEA, we always strive to vitalize our ranges and encourage our customers to use them in a new and fun manner, which we believe this new paper shop will achieve,” added Al Sulaiman.

The various items sold at the paper shop are purchased from numerous suppliers in the United Kingdom, Sweden and China, who all obtain their materials from sustainable sources. Whenever possible, recycled paper is used to create the products, without compromising the quality of the product itself. Over the next coming years, the ranges will be further developed, offering various other paper products to IKEA customers.
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