Huawei Consumer Business Group in Saudi Arabia unveiled its new ultra-intelligent mobile phone, the new Huawei Mate 10 Pro for its consumers in the Kingdom. Huawei held a ceremony to mark the launch at the company's headquarters in Riyadh, in the attendance of media representatives and social media influencers.
The new Huawei Mate 10 Pro launch builds on the great success achieved by the beautifully designed and powerful Huawei Mate series over the last few years. The series has reinforced its position as the best device for accomplishing business tasks anywhere anytime, thanks to the latest technologies embedded in the design in terms of innovative software, hardware and security in addition to artificial intelligence technologies which make it the smartest device in the world helping business users accomplish their tasks faster, easier and in a much smarter manner.
Pablo Ning, President of Huawei Consumer Business Group Saudi Arabia said: "The Huawei Mate 10 Pro opens new prospects for business users due to the several artificial intelligence technologies it provides which represent a breakthrough in the smartphone industry, thanks to its unique features, powered by the new Kirin 970 processor and the EMUI 8.0 interface which gives a smoother and faster business user experience. The HUAWEI Mate 10 Pro continues its legacy of superior product performance and long-lasting battery life with a smart battery management system that understands user behavior and intelligently allocates resources to maximize battery life, in addition to integrating New Leica Dual Camera technology, this phone combines the latest in smartphone technologies to provide an easier and smoother and smarter business user experience.”
Luxurious design
The HUAWEI Mate 10 Pro adds new design features while staying true to the Mate Series’ iconic craftsmanship. With a sophisticated, 3D Glass Body with beautifully curved edges, the new devices are as comfortable to hold as they are stylish. The HUAWEI Mate 10 Pro is IP67 Water and Dust Resistant for everyday use.
The new smartphone features a 6-inch Full View Display AMOLED, 18:9 OLED screen with a barely-there-bezel and HDR10, which displays more vivid, bright content on the screen which enables business users to finalize their tasks and facilitates email and cloud systems access.
Artificial Intelligence
The HUAWEI Mate 10 Pro is the first device powered by the new revolutionary Kirin 970 processor that deliver AI enhancements for a faster, more customized mobile experience which provides business users with a direct and smoother access to their tasks.
Huawei has innovatively combined the specialized NPU with its HiAI mobile computing platform, which means the Kirin 970 delivers 25x better performance and 50x greater energy efficiency for AI-related tasks, compared to four Cortex-A73 cores. The HUAWEI Mate 10 Pro is the world’s fastest smartphone supporting 4g LTE connections in addition to the enhanced loading speed so that users can download their files and email rapidly and easily. It also features Dual 4G SIM support and dual VoLTE high-resolution calls so that users stay connected anywhere anytime.
By combining individual and collective intelligence for on-device AI, the new HUAWEI Mate 10 Pro delivers real-time responses to users, including AI-powered Real-Time Scene and Object Recognition and an AI Accelerated Translator. Kirin 970 is an open, mobile AI computing platform for developers to create new and imaginative AI applications and which extends Huawei’s processing capabilities to the entire value chain.
Intelligent Camera
Huawei has partnered with Leica to co-engineer Huawei Mate 10 Pro’s new Leica Dual Camera with SUMMILUX-H lenses, with both featuring an aperture of f/1.6. The cameras have 12-megapixel RGB + 20-megapixel monochrome dual sensors with an Optical Image Stabilization (OIS) solution to help you capture more light, and to enable perfectly focused pictures of everyone and everything you love.
Huawei and Leica’s experts collaborated to enhance Huawei’s self-developed ISP for a more intelligent photography experience. The new dual ISP, enabled by Kirin 970’s mobile AI computing capabilities, make the new HUAWEI Mate Series’ cameras capable of finding and identifying objects and scenery in real-time.
High powered Battery
The new devices pack a 4000 mAh battery with smart power-saving technology. A 30-minute charge powers the battery from 1 percent to 58 percent. In addition, the device features HUAWEI SuperCharge technology, using a 4.5V/5A low-voltage fast charging solution. This technology is the world’s first fast charging technology certified by TÜV Rheinland, the strictest certification of its kind in the world.
The HUAWEI Mate 10 Pro is loaded with industry safety standard-settings, including a five-gate protection system. Each gate has a three-layer security check that monitors current, voltage and temperature. The combined 15-layer security net provides full charging protection, even when the phone is being used for videos or graphically-intensive games.
Huawei VIP service
Huawei announced the launch of a ‘VIP’ service for its customers in Saudi Arabia through at its authorized service centers in the Kingdom. The new service includes consumers of Huawei Mate 10 or Mate 10 Pro with Huawei Saudi warranty.
The new service offers consumers a free screen replacement warranty during the first six months from the date of purchase. Huawei also offers a free three-month replacement warranty for any hardware manufacturing faults for the Mate10 Pro in an offer until 31 January 2018. Huawei also provides its customers free engraving by advanced laser graphics on the device to suit the personality of the device owner. Customers can engrave personal pictures, preferred team pictures or even personal names. Huawei has also the free device professional Hygienic service using the latest UV technology twice. In addition, Huawei has announced free drop off services in the 300-collection point across kingdom during the warranty period.
The Huawei Mate 10 Pro is now available for pre-order at its authorized dealers in Saudi Arabia: Jarir Bookstore, Extra, Axiom Telecom, Souq.com and Lulu Hypermarket and it will be on shelves in market November 26th. The HUAWEI Mate 10 Pro is available in: Midnight Blue, Mocha Brown and Titanium Gray colors, with 4GB RAM and 64GB ROM at 2599 Saudi riyals. It is also available with 6GB RAM and 128GB ROM at 2,799 Riyals.