HUAWEI rolls out new customized music streaming service in MENA

On the evening of October 24th, HUAWEI Mate20 made a stunning appearance in Dubai's Burj Khalifa Tower. Unexpectedly, they also released HUAWEI Music at the press conference, which made this HUAWEI Mate20 more worth buying.

HUAWEI Music – Huawei’s self-developed service has introduced new tailor-made features on its platform across 9 countries – UAE, Iraq, Egypt, Saudi Arabia, Lebanon, Qatar, Oman, Algeria and Jordan – in the Middle East and North Africa (MENA). 

Partnerships with Rotana, Watary, Qanawat, Mazzika and other content distributors will give HUAWEI Music users an unrivaled music experience. Huawei’s new music service has a millions of tracks in its library, including a mix of Arabic and International content, which ensures that all music lovers can find what they are looking for. Also HUAWEI Music offers exclusive songs from top artists that will only be available on it before any other.

Available on EMUI 5.0 and above, HUAWEI Music has rolled out a myriad of services that customizes the music streaming experience according to the user’s preference, combining hardware and software seamlessly to support super quality music streaming that can bring almost lossless music quality, and create a listening experience for each sound detail.

Clement Wang, Huawei Global Product Marketing Director said: “With the launch of HUAWEI Music, we’re delighted to offer innovative and fun new features on the app, available to our MENA users. We aim to provide customized and seamless music experiences that fits within the day to day activities of every user; and to enjoy super quality music conveniently on their smartphones.”

What’s more, HUAWEI Music provides multi-scene playlists tailored to suit the user’s mood and activity, a timer tool that allows users to setting time to stop playing automatically, and song cropping feature which lets users crop their favorite local songs to set as ringtone.

In the coming months, HUAWEI Music will launch ‘Party Mode’ –a total new music social mode, connecting up to 8 mobiles by using NFC function or Wi-Fi to play the same song synchronously, achieving 7.1-channel of surround sound to give users an incredible music party experience – and ‘Running Mode’ – where the music rhythm automatically matches users steps to help users find the most suitable music.