Hotel & Hospitality Expo Saudi Arabia returns to Riyadh with Ministry of Tourism as Strategic Partner

Hotel & Hospitality Expo Saudi Arabia will return to Riyadh from 15–17 September 2026, with the Ministry of Tourism confirmed as Strategic Partner for the 2026 edition.

Taking place at the Riyadh International Convention & Exhibition Center (RICEC), the event will bring together hotel operators, developers, procurement teams, manufacturers and suppliers as continued growth across Saudi Arabia’s tourism and hospitality sectors creates new demand across the industry.

Visitors will be able to source products and solutions across hotel operating equipment and supplies, hospitality technology, foodservice, furniture, bedding, textiles and coffee products. 

According to the Ministry of Tourism’s Hospitality Performance Report in Q1 2026, the hospitality sector in the Kingdom continued to expand, with more than 6,120 licensed accommodation facilities regulated by the Ministry, offering around 616,000 licensed rooms. Additionally, the number of licensed hotels reached nearly 3,000, with hotel rooms exceeding 500,000 licensed rooms.

Preliminary data from the Ministry of Tourism also revealed that the total number of domestic and inbound tourists to the Kingdom in Q1 2026 reached an estimated 37.2 million, while total tourism spending by domestic and inbound tourists amounted to approximately SAR 82.7 billion.

Nasr Alansari, Official Spokesperson for the Ministry of Tourism, stated that the strategic partnership between the Ministry and the exhibition comes as part of the Ministry’s continuous efforts to support the growth of Saudi tourism and hospitality sectors and enhance the integration of the tourism ecosystem through specialized platforms, bringing together key industry stakeholders under one umbrella. This occurs at a time when the two sectors continue their rapid growth, driven by the expansion of capacity and rising demand for high-quality tourism experiences, thus opening broader horizons for exchanging expertise and building quality partnerships, raising the sector's competitiveness and sustainable growth in line with the objectives of Saudi Vision 2030.

Elaine O’Connell, Vice President, Design and Hospitality Division at dmg events, said: “Saudi Arabia’s hospitality sector is experiencing exceptional growth, driven by an expanding hotel development pipeline and continued growth in visitor numbers, creating significant opportunities for operators, developers and suppliers across the industry. The return of Hotel & Hospitality Expo Saudi Arabia, with the Ministry of Tourism as Strategic Partner, comes at a pivotal time for the sector, providing a platform that brings together key industry stakeholders to explore new solutions, build partnerships and support the evolving needs of the Kingdom’s growing hospitality market.”

A hub for Saudi Arabia’s growing hospitality market

Against this backdrop, Hotel & Hospitality Expo Saudi Arabia will provide a dedicated platform connecting manufacturers and suppliers with hospitality professionals and decision-makers looking for the products, technologies and operational solutions needed to respond to the Kingdom’s growing hospitality market.

The exhibition will feature suppliers across hotel operating equipment and supplies, hospitality technology, wellness and spas, foodservice, furniture, bedding, textiles, surfaces and flooring, alongside dedicated destinations for the returning SaudiHost and the new CoffeeZone. 

Confirmed exhibitors across these sectors include Saturnia, La Tavola, Bed Boss, Sleeplines, Jolnar, AlUla Peregrina, Details Hospitality, SaudiCo, TCL, Siad Holding, Nurus, Edyta Baranska Design and Orbita, with leading suppliers also represented across CoffeeZone and SaudiHost.

CoffeeZone will bring together coffee professionals, cafe operators and hospitality buyers across coffee, roasting, brewing, espresso technology, cafe furniture and fit-out.

It will also host the Saudi Arabia Barista Championship 2026, with the national winner earning the opportunity to represent Saudi Arabia at the World Barista Championship in Panama.

The event will also feature the Hospitality Leaders’ Summit, bringing together influential professionals from government, tourism and hospitality, alongside the Hotel & Hospitality Awards, recognizing excellence across hospitality, restaurants, cafés and tourism.

Hotel & Hospitality Expo Saudi Arabia will be co-located with INDEX Saudi Arabia, reflecting the increasingly connected nature of Saudi Arabia’s development landscape, where design, interiors, hospitality and operations need to work together.

For hotel operators and developers, procurement professionals, architects, designers, contractors and suppliers, the combined platform offers an opportunity to discover new products, build partnerships and engage directly with businesses serving the Kingdom’s transformation.

Visitor registration for Hotel & Hospitality Expo Saudi Arabia is now open through the official website:                                    www.thehotelshowsaudiarabia.com 

Attendance is free of charge and open exclusively to visitors aged 18 and over. 

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