GONG LI SHINES IN PIAGET JEWELRY AT THE PREMIERE OF THE MONKEY KING II

Piaget International Brand Ambassador, GONG Li, dazzled fans and photographers at the premiere of The Monkey King II as she stepped onto the stage in Piaget jewelry. At the premiere, Ms. GONG Li chose Piaget Mediterranean Garden high jewellery earrings, Possession and Rose rings to match her bead embroidered white dress. When she appeared on the red carpet in the evening, Ms. GONG Li selected Piaget Possession jewelry to match her black & white dress.

It’s the first time that Gong Li has played in fantasy movie. Known for her outstanding acting career and passion for perfection, Gong has contributed a plenty of time and effort into the film. Gong says that she won’t imitate or repeat the previous performance; instead, she’d like to create a brand-new character. GONG Li shares the motto of the Maison “Always do better than necessary”, making her the ideal representative of the Piaget woman.

About Piaget

It was in La Côte-aux-Fées that Georges-Edouard Piaget set up his first workshop in the family farmhouse and devoted himself to producing high-precision movements. This was back in 1874 and marked the start of an ever-growing reputation. In 1943, the company took a decision that would prove crucial to its future by registering its brand name. 

Faithful to its pioneering spirit, Piaget in the late 1950s set about designing and manufacturing the ultra-thin movements that would become one of the Maison’s signatures and leave a lasting impression on watchmaking.

But Piaget was also a style: a marriage of gold and an explosion of color, new shapes, precious gems, and dials made of hard stones. Carried along on the wave of extraordinary creativity driven by Yves G. Piaget, the brand’s jewelry collection grew in a original direction with a resolute emphasis on color.  

Rich of 140 years of history, the ever-bold brand, innovated by offering jewels in motion, extravagant Haute Joaillerie collections, and incredible watches to become today one of the world's most prestigious watchmaker-jewelers.

As international Piaget brand ambassador, GONG Li will make appearances at events around the world, adding pieces from Piaget’s jewelry and watch collections to her distinctive looks. By appointing an international brand ambassadress Piaget shows its commitment to jewelry and high jewelry.

Piaget has had a longstanding commitment to supporting cinema and the arts. On Saturday, February 27th, Piaget will continue to be the Premier sponsor of the Film Independent Spirit Awards for the ninth consecutive year.