London, May 2016: ‘Equipping the gentleman since 1893’ dunhill presents the new eyewear collection for Spring/Summer 2016. This collection, in association with De Rigo Vision celebrates the house’s on-going commitment to British excellence based on creativity, craftsmanship and innovation. Unmistakably British in style and refinement and combined with Italian know-how, dunhill presents a collection of optics and sunglasses that honours the aesthetic codes of the house marked by exquisitely refined details and materials.
The origins of dunhill - rooted in the world of motoring and car accessories - are referenced via the sophisticated workmanship of house identifiers. Signature features include: the iconic double “L” of the dunhill longtail logo and the dunhill longtail logo metal plaque; aesthetic elements of the collection that customise the inside of the temple tips with distinction. dunhill’s hallmark barley pattern is engraved on the metal core, and is seen through the transparent acetate on the inside of the temples to add touches of subtle refinement.
The dunhill eyewear collection is offered in four main product families: Longtail - referencing our primary logo and universal signature, ICON – in tribute to dunhill’s creation of unmistakably singular products.
Heritage – in reference to dunhill’s rich automotive history and lastly, Facet – a brand signifier used on dunhill time pieces and hard products since 1936.
Style, elegance and sophistication are also reflected in the colours, with gold and silver prevailing in the metal styles, and the full range of tortoise shell shades dominating the acetate styles, together with classic black and blue. Special attention is paid to the fit; all frames are made with a universal fit. The quality of the lenses is paramount, indeed, all the sunglasses come with anti-glare lenses, and half of the models are also polarised, to ensure perfect vision and optical resolution.