Cadillac and Al Ghandi Auto drive digital transformation with new e-commerce platform

Cadillac Middle East and Al Ghandi Auto - its exclusive dealer in the UAE, are bringing the showroom to customers by providing them with an innovative and simple way to purchase a Cadillac through the launch of Shop.Click.Drive. online e-commerce tool. The easy-to-use platform puts customers in complete control when it comes to buying the latest Cadillac model right from the comfort and safety of their own home. Available on Al Ghandi Auto’s website, customers have access to the platform 24/7 from anywhere and at any time.  

This latest move further elevates Cadillac’s premium digital buying experience during these uncertain times. This is pertinent because the demand for online shopping has grown exponentially in the UAE, making Shop.Click.Drive. the perfect platform for Cadillac buyers.

Through the Cadillac e-commerce platform customers have all the information they need in one place – from pricing, images and features for a specific trim. Once the buyer has chosen the Cadillac that best suits them, they have the option to pay online, or submit a finance application and apply for a loan. This is all achieved seamlessly through the online application. 

Christian Soemmer, Managing Director Cadillac International Operations and Cadillac Middle East said: “As a luxury brand, we understand that what we offer to customers goes far beyond the vehicles we produce, it is about the experience they have with Cadillac right from the moment they start their journey with us. Our Shop. Click. Drive. platform will allow our existing and new buyers to explore all that the Cadillac brand has to offer, from purchasing to finally receiving the vehicle at their doorstep. This is one of the many ways we continue to elevate customer interaction with us and give everyone who interacts with the brand a seamless experience.” 

Mark Jenkins, CEO, Al Ghandi Auto added: “At Al Ghandi Auto, we continually strive to provide customers with the best experience possible. With the launch of the new platform we are driving a digital transformation that enables us to deliver on our promise to offer a seamless journey for our Cadillac customers. The Shop. Click. Drive. platform offers a wealth of choice and convenience, you can browse our selection of vehicles and make a purchase on the website, we even bring the showroom experience to you with the ability to book a test drive remotely.” 

“At Al Ghandi Auto we continue to look into new and innovative ways with our partners to elevate and set new benchmarks in our service and interactions with our customers.” Mark Jenkins continued. 

The Shop.Click.Drive. online platform provides the ideal solution for those looking to purchase the latest 2020 Cadillac models as well as pre-owned vehicles. The tool is completely transparent with no obligation for the buyer until they sign-up to purchase their Cadillac. Once a purchase is complete, customers are given the option to either schedule a convenient delivery or pick-up time. 

Additionally, any customer that makes a successful online purchase through the Shop.Click.Drive. platform will also be gifted a brand-new iPhone 11, which they can redeem at the time of purchase.