An eclectic and high-end range of companies representing France at the hotel show Dubai

13 French manufacturers will participate in the French section organized by Business France, a government agency supporting the international development of the French economy. The eclectic variety and quality expertise of the French companies should please the major public and private project decision-makers as well as purchasing managers of the leading hotel chains attending the region's largest exhibition to discover the latest trends in the hotel sector. A key event for conducting business in the Middle East and North Africa, this annual event continues to attract new companies with over half participating for the first time.

Selected to host the next World Expo in 2020, Dubai is set to begin numerous new hotel projects to double its hotel capacity before this event. The healthy performance of the region's decorating sector is currently due to the completion of numerous hotel and residential projects. The Gulf market is estimated at $22 billion, with the United Arab Emirates accounting for two-thirds of the total value of all projects.

Against this dynamic and promising backdrop, the French proposition stands apart through its diversity and the quality its product range. Thirteen companies will present equipment and solutions adapted to the demand.

Among these companies:

Simar Design: Simar Design the French Family company, manufactures impressive lights. The company based near Aix-en-Provence – a town known for its beauty- , is looking to distribute its products in the Middle East.

Simar Design is continuously drawn by this challenge : imitate day's light, and more generally, simulate nature inside. The purpose is to make you look at the sky when you look at the ceiling. In addition to it, Simar Design are focused on quality, with 5 years guarantee. 

That idea of bringing skies inside has been made by the simple statement that it is necessary for humans to have a light which is the closest to nature. Many studies have shown the influence of nature on relaxation. It has been also proved that productivity can be increased through wellness. It is similar in the medical field : the healing process goes faster when patients are exposed to nature. In hotels, these lights will really create wonders and admiration and will bring a positive image of your building. 

Tradition Pierre: For over 30 years, Tradition Pierre has been hand-crafting Volvic stone using 100% French traditional methods. The volcanic origins of the mineral, extracted from the Auvergne region of central France, make it highly resistant to extremes of temperature, water and atmospheric damage.

Recognized in France, Tradition Pierre is now securing its position in major international markets. The firm, which already has a presence in Switzerland and India, is exhibiting its products and expertise for the first time at The Hotel Show. The exhibition’s regional scope has motivated the company to address this booming market and the region’s many architects, landscapers and designers. The increasing number of luxury hotels in Dubai represents a real source of growth potential for the firm.

In the outdoor segment, the firm’s master craftsmen create highly expressive statues and faces carved in stone, vases, benches, pavilions, colonnades and fountains that enhance parks and gardens. They also make swimming pools, bathrooms and kitchens using enameled lava. This high-quality material comes in a wide range of luxury finishes and colors. 

Follow the smell of freshly-brewed coffee from espresso machines designed for catering and professional use to reach the French section.

All exhibitors will be located in three areas on the Blue Line at the entrance of hall 3 in the International Village of the Dubai World Trade Centre.