Alpha Publishing Launches Regionally-Sensitive English Language Teaching Resources at TESOL Arabia

GCC / MENA education and learning publisher Alpha Publishing launched its range of English Language Teaching (ELT) books and teaching resources at the recent TESOL Arabia conference which took place in the Hyatt Regency Hotel, Dubai, from March 10th - 12th.

Alpha Publishing's range of ELT products being unveiled at TESOL included pre-primary title Pandy and Friends, primary school-focused publications Super English and Go For English, middle school title English Leader andTarget English, which is orientated towards the upper / adult age group. The publications are all produced within the GCC / MENA region and incorporate an unprecedented level of detail with regard to the local cultural suitability of how the content is presented.

Speaking from the conference, Alpha Publishing Managing Director Eyad Darawsheh commented: "TESOL Arabia is the ideal platform on which to launch Alpha Publishing's ELT products and represents a great opportunity to spread the word that Educators in this region now have access to books and resources which have been produced with local teachers and students in mind. With our team being 100% based within GCC and MENA and acutely aware of the local cultural sensitivities in the region, we are able to produce material which not only delivers top quality learning content based on world-class standards, but also has a level of cultural attention-to-detail which has not been available in the educational publication market until now."

In addition to ELT products, Alpha Publishing also produces a range of publications for US Schools K-12, Mathematics and Science incorporating a similar level of cultural sensitivity.  These products will be launched at future events in 2016 with Darawsheh adding, "The range of materials offered by Alpha Publishing is extensive and offers real advantages for teachers in this region, who sometimes struggle with finding suitable resources that can be used freely and with no risk of misunderstanding the cultural sensibilities. Alpha Publishing is a partner that teachers can trust across the board to provide high quality, effective and appropriate educational resources."

TESOL Arabia is a not-for-profit educational organization which is devoted to the professional development of its members, who are mostly teachers based in the UAE and the Gulf region. Its goal is to establish a network of communication among professionals who use English as a medium of instruction to promote and maintain the excellence of their teaching and administration.

About Alpha Publishing 

Alpha Publishing is a publishing house dedicated to the educational needs of schools, educational institutions and organizations across the GCC, Middle East and Africa, both in public and private domains. It produces a range of teaching materials covering the following fields: 

• English Language Arts 
• Mathematics, based on the Common Core State Standards (CCSS) 
• Science, based on the Next Generation Science Standards (NGSS) 
• English Language Teaching (ELT) which is based on the Common European Framework of Reference for Languages (CEFR)  
• English Language for Specific Purpose (ESP) 
• Digital resources and solutions 
• Digital library  

Alpha Publishing produce materials with the belief that 'one size does not fit all', always keeping in mind the individual learner. Their wide range publications include culturally appropriate learning and teaching materials that are designed for students of all levels, plus products for learners in vocational and professional sectors.