LIinksys First to Ship to The Middle East The Most Powerful Home Wireless Solutions

Linksys®, a leader in networking solutions for the home and business and the first to ship 100 million routers, announced the launch of the MU-MIMO AC5400 Tri-Band Wireless Router, AC1900 Range Extender and USB Adapter in the Middle East. 
Linksys was the first to ship to the Middle East market, networking solutions with MU-MIMO (Multi-User, Multiple-Input, Multiple Output) technology, the next generation Wi-Fi 802.11ac Wave 2 technology, which helps improve overall performance and efficiency of a Wi-Fi network while providing dedicated bandwidth to MU-MIMO capable client devices as if they have their own dedicated router. Linksys is the only company with five MU-MIMO products in the market today representing the largest and broadest portfolio of MU-MIMO home Wi-Fi solutions on the market. 
“A strong population of the Middle East are early adopters of technology who are willing to make essential invest that will enhance their networking experience. The key is for people to identify their usage requirements and upgrade their Wi-Fi technology to get the maximum from smart devices including home automation, 4K HDTVs, or smart gadgets,” said Amanulla Khan, Managing Director of Linksys, Middle East, Turkey and Africa. “The latest in MU-MIMO technology is set to take the networking experience of a connected family to the next level with its high speed and uninterrupted connectivity.”
MAX-STREAM MU-MIMO Family of New Products
According to a white paper by ABI Research The Importance Of Mu-Mimo In The Wi-Fi Ecosystem more than 84% of all wireless 5GHz chipsets will be MU-MIMO enabled by 2019. To keep up with the speeds and performance of client devices coming to market such as 4K TVs, laptops, smart phones, tablets and game consoles, consumers will want to make sure they have the latest Wi-Fi router that can support all the new devices coming into the home. Sandvine Research has reported that 70% of internet traffic consists entirely of streaming video and audio content from sources like Netflix, Amazon Prime Instant Video, iTunes, Pandora and many other sources. It was 30% five years ago.

“With the rise of bandwidth intensive activities, such as 4K streaming and online gaming, the importance of an efficient and optimized Wi-Fi network is more critical than ever,” said Justin Doucette, senior director of product management at Linksys. “The Max-Stream family of products provides the broadest array of MU-MIMO capable and enabled products in the marketplace. MU-MIMO enables multiple devices to communicate with the router and/or range extender simultaneously, so the result is a faster and more reliable Wi-Fi.”

Room to Room Wi-Fi leveraging Seamless Roaming Technology
With the launch of the Max-Stream AC1900 Range Extender (RE7000), Linksys is introducing Room-to-Room Wi-Fi with Seamless Roaming to the entire Max-Stream product line. New to the consumer market, Seamless Roaming brings an enterprise-level Wi-Fi experience into the home. This technology helps enable client devices to roam around the home always connected to the optimal access point, either router or range extender seamlessly without having to manually connect or lose connection. Seamless roaming works much the same way devices work in an office environment where users can move room to room, floor to floor always staying connected to the office Wi-Fi connection.

When Seamless Roaming is added to routers, range extenders and mobile devices- the mobile devices are able to switch and connect to the strongest Wi-Fi signal at all times. Users can run an uninterrupted Skype™ session on their smartphone, or watch YouTube®/Netflix® on their iPad® while moving from one room to the other without dropping the signal.

Another advantage of seamless roaming is a single network name (also known as SSID) for the entire network, making it easier to always staying connected to the best Wi-Fi signal. In traditional router and range extender pairing without Seamless Roaming, it’s best to define multiple network names and manually switch clients from one network to another to optimize performance. This proves cumbersome and frustrating to many users.

“With the completion of 28 years of providing networking solutions, comes extensive knowledge of how to address consumer pain points and to make Wi-Fi more efficient to the home,” said Khan. “Room to Room Wi-Fi is set to take a consumer’s networking experience to the next level by addressing range issues throughout the house while leveraging standards which will future proof their network for newer client devices to seamlessly roam.”

Linksys MAX-STREAM AC5400 Tri-Band Wi-Fi Router with MU-MIMO (EA9500)
A Network World Best of CES 2016 winner, the Linksys EA9500 is outfitted with Next Gen AC Wi-Fi technology, MU-MIMO, Tri-Band and eight high-powered external antennas that work in concert to deliver powerful Wi-Fi at combined speeds up to 5.3 Gbps‡. With the EA9500, the whole household can use their Wi-Fi connection to play video games, listen to music, check email, shop, stream 4K movies, and more, while also capable of providing up to eight simultaneous streams to client devices enabled with MU-MIMO*. As one of the most powerful Wi-Fi routers in the market, the Linksys Max-Stream AC5400 provides business grade functionality to get your home or small office up and running quickly along with the exclusive Linksys Smart Wi-Fi software app for your smart phone that provides remote access control of the EA9500 Wi-Fi Router from anywhere, at any time. EA9500 Wi-Fi Router also features a robust set of advanced offerings:

• 1.4 GHz Dual Core Processor
• Tri-Band Wireless AC5400 (1000 Mbps 2.4Ghz + 2166 Mbps 5Ghz + 2166 Mbps 5GHz) ‡
• The Latest Wi-Fi Standard – 802.11ac Wave 2 includes MU-MIMO
• Room-to-Room Wi-Fi with Seamless Roaming Technology
• 9 Gigabit Ethernet ports (8 LAN, 1 WAN) and USB 3.0, 2.0 ports
• 8 external antennas for maximum coverage 
• First router capable of supporting up to 8 simultaneous MU-MIMO Streams*
• WPA2 encryption and SPI firewall help keep your network safely connected 
• Linksys Smart Wi-Fi app for simple set up, remote access, control and troubleshooting
• A video on the EA9500 can be seen here

MSRP AED1799

Linksys MAX-STREAM AC1900+ MU-MIMO Wi-Fi Range Extender with Room-to-Room Wi-Fi (RE7000)
The first range extender; with MU-MIMO and Seamless Roaming, the Linksys RE7000 works with any Wi-Fi router, however when paired with a Linksys Max-Stream router it can provide even greater performance to Wi-Fi devices all around the home with Room-to-Room Wi-Fi. The combination of a Max-Stream router and range extender creates a single network in the home with a single network name (SSID) so users can roam throughout their home without having to manually connect to the range extender. The Linksys Max-Stream Range Extender, a TWICE CES 2016 Picks award winner, also features Spot Finder Technology (Patent Pending) to show users where to place the range extender using a mobile device for optimal performance. Crossband Technology maximizes the simultaneous use of both bands, while Beamforming focuses and strengthens the Wi-Fi signal. Additional features include:

• Dual Band Wireless AC1900 - AC1733 + N300
• Room-To-Room Wi-Fi with Seamless Roaming
• The Latest Wi-Fi Standard – 802.11ac Wave 2 includes MU-MIMO
• Crossband Technology
• Plug-In Form factor in white to blend into home décor
• Multi-Mode – Repeater, Access Point 
• One Gigabit Ethernet Port

MSRP AED 549

Linksys MAX-STREAM AC600 USB MU-MIMO Adapter (WUSB6100M) 
The Linksys AC600 USB Adapter is the first MU-MIMO enabled adapter on the market and a Best of CES 2016 Winner by Tom’s Hardware. The WUSB6100M enables users to connect their Windows-based laptops and computers to a wireless-AC network as well as a MU-MIMO router which helps improve the overall efficiency of your home Wi-Fi, so users can easily stream high-definition video and enjoy high-speed gaming. Additional features include:

• AC Wave 2 - MU-MIMO (AC433/N150)
• Beamforming for more reliable connections
• Simple plug and play setup
• Works with Any Wi-Fi Router; Optimized with Linksys Max-Stream solutions

MSRP: AED 219

Availability
The Linksys AC5400 Tri-Band MU-MIMO Router (EA9500), AC1900 MU-MIMO Range Extender with Room to Room Wi-Fi (RE7000) and AC600 MU-MIMO USB Adapter (WUSB6100M) will be immediately available at leading retail and online retailers including at leading stores and online retailers, including Sharaf DG, Carrefour, Emax, Lulu, Plug Ins, Jumbo, ECity, EROS retail and Jacky’s Electronics.

About Linksys
The Linksys brand has pioneered wireless connectivity since its inception in 1988 with its leading innovation and engineering strategies, and best-in-class networking technology, design, and customer service. Linksys enables a connected lifestyle for people at home, at work and on the move, and with its award-winning products, simplifies home control, entertainment, security and Internet access through innovative features and a growing application and partner ecosystem. For more information, visit linksys.com, like us on Facebook, follow us on Twitter or watch us on YouTube.