The National Security Services Company (SAFE), owned by the Public Investment Fund (PIF), today signed a sponsorship contract with Saudi Arabian Club Al Ittihad for a period of three years that includes mutual commercial and marketing rights between the two parties. This agreement comes to...
The Saudi Esports Federation (SEF) and Qiddiya today announced their partnership ahead of the second edition of Gamers8, the biggest gaming and esports festival worldwide. Qiddiya will be the ‘Nexus Partner’ for Gamers8: The Land of Heroes, organized by SEF, which runs for eight weeks this...
The Sports Boulevard Foundation has opened a new mobile Community Information Centre which will visit neighbourhoods across Riyadh, providing information about the many opportunities that the Sports Boulevard will bring to local people. The Community Information Centre ...
Saudi Entertainment Ventures (SEVEN), a wholly owned subsidiary of the Public Investment Fund (PIF), has signed a three-year official partnership agreement with the leading football champion, Al Hilal Saudi Club. Starting from the 2023/2024 season, the partnership includes mutual commercial and...
The Saudi Sports for All Federation (SFA) has announced the conclusion of the "Move with Us" initiative in the city of Abha. The announcement was made in the presence of close to 1,000 participants, eight months after the launch of "Move with Us". The initiative, which started its activities from...
The Basketball Program for expats have drawn to a close. Organized by the Saudi Sports for All Federation (SFA) in partnership with the Saudi Basketball Federation (SBF), the competition was brought to its conclusion on Friday, June 9 concluded the rounds of the expats’ basketball program...
Today, the Saudi Sports for All Federation (SFA) concluded the final match of the SFA Football Championship. Held in Riyadh and aimed at participants aged 35 and above, the tournament attracted passionate football fans and fitness enthusiasts, providing a fun and engaging platform for physical...
The Ministry of Sports announced the clubs included in the first track of the sports clubs investment and privatization project. Al Ittihad, Al Ahli, Al Nassr, and Al Hilal, are transformed into companies, each of which is owned by the fund and non-profit foundations...
Royal Highness Prince Mohammed bin Salman bin Abdulaziz Al Saud, Crown Prince and Prime Minister, announced the launch of a bold investment and privatization project upon completing the implementing procedures of the first stage. The project aligns with the ambitious objectives of Saudi sports...
The biggest names in the world of international gaming and esports will gather in Riyadh for the second edition of the Next World Forum, a major global industry gathering created to shape the future of the rapidly evolving sector through knowledge exchange, discourse and debate. This year’s...